Hiring a SEO Professional - SEO Consultant

before you hire a search engine optimization company

If you are a small business owner trying to take charge of your own organic search engine optimization for the SEO of your website butt not getting any results, it may be time to consider hiring an SEO professional. However it is unfortunate, there are many individuals or sole proprietorship companies (legal or not) that claim they can guarantee and deliver on the "1st page presence" promise for your keywords and fail by design or fail by false attempts. In many cases, this will actually lead to "black hat" techniques which will make your objective of website optimization exposure even harder.  On a positive note, Yes! There are professional optimization companies that can deliver on their promise. But how can you determine the true level of SEO expertise? You must perform your due diligence. Here we provide several ways to make sure you hire a professional who can fulfill the promise or successful organic search engine optimization for your website.

Unobtainable Promises

Stay clear of any SEO Professional who guarantees to get you a number 1 ranking on all search engines for your keywords or claims they possess the SEO RANKING SECRET. Unfortunately, No company can make this guarantee. Even if there was a remote possibility of this becoming a reality, their method of execution will most likely would be utilizing unethical SEO techniques. Ultimately, this will blacklist your domain and you will find yourself in a position of spending additional monies to attempting to remove your domain from being blacklisted.

Recommendations - references

Talk to other business owners to find out who they have empowered and whether or not they were satisfied with their results. Also find out their method of success in finding their SEO Internet Marketing company.
If you do not want to involve other business owners you may know, then try posting on a webmaster forum. Forums aren’t as reliable as face-to-face recommendations, so be sure to follow up on any recommendations before hiring any SEO firm.

due diligence

Type the name of the person or company you are researching into any search engine. Determine If the individual or company you’re searching for has a bad reputation. Before you hire, ask to see samples of their past work and the names of clients. If a potential SEO professional claims that he or she is prohibited from displaying client website optimization success, consider this a red flag.

Ask about their techniques and expertise. If they use automated submissions or any black hat SEO practices, beware. These practices can get your site banned from all search engines. To a certain extent you should familiarize yourself with what black hat SEO is and how it is done.

Talk in person. This is one of the best ways to get a feeling for whether or not you will work well with this person and/or company. One of the most common mistakes is relying solely on price. Budget SEO is expensive in the long run, but don’t be fooled into thinking that a high price tag guarantees results.

SEO MAINTENANCE

Inquire about SEO Maintenance Fees. Does this professional continue to work with you to maintain your high ranking or does the SEO firm position your website in a great position then leave you to maintain your own organic search engine optimization. Chances are, they are potentially using black hat techniques to perform a "hit and run" result. In other words, once your check clears and the search engines determine the technique utilized for such a rapid increase in rankings, they will black list your domain name. By that time, your SEO company has already been paid. It would behoove you to hire an SEO Company that also performs SEO Website Maintenance built-in the contract.

Commitment

Compufix Professionals, Inc. is dedicated to assisting small to medium sized companies by providing technical solutions beyond compare. Solutions that deliver proven results in Productivity, Performance, Profitability and Client Satisfaction.